House and Home, a renowned interiors magazine, partnered with PublisherPlus and Square1 to overcome the challenges of transitioning to a digital content provider. With a custom solution, House and Home streamlined their content creation and management processes, enhanced reader engagement, and successfully monetised their content, generating new revenue streams. PublisherPlus played a vital role in empowering House and Home to deliver high-quality content, promote audience interaction, and strengthen brand loyalty in the digital landscape.
House and Home, a publication by Dyflin Publications in Dublin, Ireland, is a premier interiors magazine that captivates readers with its in-depth exploration of home aesthetics. Focusing on the realm of soft furnishings, the magazine meticulously delves into the intricate details of interior design, providing readers with a wealth of inspiration and practical insights. From stylish decor ideas to expert advice, House and Home goes beyond the surface, offering a nuanced understanding of how to create spaces that are both visually stunning and functionally inviting.
With a dedicated commitment to staying ahead of the curve, the magazine not only showcases current interior design trends but also highlights emerging styles, making it an indispensable resource for those passionate about transforming their home. The company has partnered with PublisherPlus,an enterprise digital publishing platform, and Square1, an award-winning digital agency, to streamline their publishing process.
House and Home, the interiors magazine, has been dishing out style tips and trendsetting vibes since it first hit the shelves back in 1996, making homes cooler one issue at a time. House and Home was historically positioned in newsstands across Ireland, but with the rise in desire for rich, multimedia content and the need for new monetisation options, House and Home faced the challenge of transforming their offer to that of ‘digital content providers.’
They needed a content management system that could meet the unique needs of their business while streamlining their content creation and management processes,enabling them to deliver high-quality content to their readers on time and within budget. They also required tools that would help them promote and engage with their audience, increasing reader engagement and brand loyalty. Furthermore, House and Home were looking for ways to monetise their content more effectively and generate new revenue streams for the business.
Square1 provided House and Home, with PublisherPlus services. PublisherPlus is a comprehensive content management system that enables publishers to craft, deliver, promote, engage and monetise their content. Our team of experts worked closely with House and Home to create a customised solution that met their specific needs, enhanced their content delivery capabilities and driving their business forward.
House and Home utilises our Tollbridge solution to monetise their content, through display ads and a comprehensive targeting solution built upon identification of the best performing ad slots for the publisher’s audience type. The Tollbridge solution assists publishers, such as House and Home, to diversify their revenue using features including, fast integration of systems and social profiles, subscriber management, mailing list integration, whitelist user control and secure online payments through Stripe (of which we are certified consulting partners).
Along with the benefits of search engine optimisation and advert management, Square1 set out to digitise the House and Home magazine archive using our ePaper.io solution. This solution offers publishers the opportunity to directly upload a non-compressed PDF to publish on any website or application, schedule publications and manage edits from their own control panel.
PublisherPlus has helped House and Home streamline their content creation and management processes, making it easier for them to deliver high-quality content to their readers. The system also enables House and Home to promote and engage with their audience, increasing reader engagement and brand loyalty. With PublisherPlus, House and Home is able to monetise their content more effectively, generating new revenue streams for the business.